“Do you have Sisu? You should”, says Business Insider

Sisu was featured big time at the Business Insider on June 17, 2014. Check it out: This Untranslatable Finnish Word Takes Perseverance To A Whole New Level by Drake Baer. Over 40K likes for sisu and counting!

Pssst. A summary on sisu 2.0 here: Words make our Worlds: Introducing Sisu.
In Finnish: Sisu rakentaa sillan tämän päivän ja huomisen välille.

Emilia Lahti Sisu AND Business Insider Drake Baer

Emilia Lahti Sisu AND Business Insider FB Drake Baer

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